JETBLUE AND WESTJET: A TALE OF TWO IS PROJECT 1 Issues 1. A. How important is the reservation system at airlines such as WestJet and JetBlue. B. How. JetBlue and WestJet: A Tale of Two IS Projects By: Michael Najmulski The reservation systems at airlines such as WestJet and JetBlue are very important to the. JetBlue and West Jet: A Tale of Two IS Projects Name Course Tutor’s Name Date The reservation system will increase revenue for the airline companies due to.

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The company is headquartered in Queens, New York. WestJet quickly offered an apology to customers on its site once it went back up, explaining why the errors had occurred.


However, JetBlue had also experienced its own customer service debacles in the past. Other than that, both airlines needed more processing power to deal with a far greater volume of customers.

For example, they built a backup Web site to prepare for the worst-case scenario.

These plans would allow one airline to sell flights under its own name on aircraft operated by other airlines. Posted by d ace wrstjet 2: Projcts Post Older Post Home. Either the airline successfully completes its overhaul and the customer notices no difference in the ability to book flights, or the implementation is botched, angering customers and damaging the airline’s brand. Chapter 14, pages But JetBlue had also experienced similar customer service debacles in the past.

Today, the company has 7, employees and operates flights per day.

JetBlue and WestJet: A Tale of Two IS Projects by Amira AL Jaoui on Prezi

The objective is to develop a framework for evaluating the various risks against one another. However, there are still projecst call wait times increased and not all of the airport kiosks and ticket printers came online right away. Inboth airlines upgraded their airline reservation systems, and one of the two learned this lesson the hard way.

Os on in the project, the loss of the functional analyst has a smaller potential impact for the project. Undaunted, the airline quickly returned to profitability in the next year after implementing its “Return to Profitability” plan, and consistently ranks at the top of customer satisfaction surveys and rankings for U.


JetBlue and WestJet: A Tale of Two IS Projects – Case Study Example

JetBlue experienced a few glitches- call wait times increased and not all airport kiosks and ticket printers came online right away. But compared to what WestJet endured, the company was extremely well prepared to handle these problems. Simply getting a verbal, personal commitment to finish the project is often enough to further reduce the probability that a person will leave x the project.

This delay provoked a deluge of customer dissatisfaction. It should also include all external factors such as a change in company direction or a change of technology direction. For the time being, WestJet is hoping to return to growth before pursuing these measures.

Completion bonuses are a routine way that organizations which are closing down operations mitigate the risk that the people participating will leave before the project is ready to let them go. The project size is indicated by cost, time, number of organizational units affected, and issue of organizational complexity. Westejt delay provoked a deluge of customer if, a rarity for WestJet.

Both companies were founded within the past two decades and have quickly grown into industry powerhouses. In recent years, the airline industry has seen several low-cost, high-efficiency carriers rise to prominence using a recipe of extremely competitive fares and outstanding customer service. Upgrading a reservation system carries special risks. But compared to WestJet, the company was extremely well prepared to handle problems and risk such as these.

This turned out to be a poor decision, as the weather conditions prevented the flights from taking off and passengers were stranded for as long as 10 hours.

Hundreds of thousands of bookings for future flights that were projexts before the charge over were inaccessible during the file transfer from Calgary to Oklahoma. JetBlue also sold smaller numbers of seats on the flights that did take off that day.

In addition to the increase in customer complaint calls, customers also took to the Internet to express their displeasure. How did WestJet allow this to happen?


The key risk factors that should be considered are the project size, project structure, and experience with technology. Two examples of this business model in action are Jeyblue and WestJet. Its goal is to provide low-cost travel along with unique amenities like TV in every seat, and its development of state-of-the-art IT throughout the business was a critical factor in achieving that goal.

That step happens later.

The airline sent apology letters, offered flight credits to customers and bolstered call center with temporary staffers. The resulting number is a single number, a risk quotient, which can be used to prioritize risks within the project. When WestJet went live with the new system in Octobercustomers struggled to place reservations, and the WestJet Web site crashed repeatedly.

JetBlue and WestJet: A Tale of Two IS Projects – Assignment Example

JetBlue continued to grow at a rapid pace, remaining profitable throughout, untilwhen the company lost money in a quarter for the first time since going public.

Most people value their own sense of self-worth and they believe that their wto to meet their personal commitments is a part of the admirable part of their self. JetBlue is slightly bigger, with aircraft twk use compared to WestJet’s 88, but both have used the same low-cost, good-service formula to achieve profitability westtjet the notoriously treacherous airline marketplace.

Headquartered in Calgary, Canada, WestJet was founded by a group of airline industry veterans inincluding Neeleman, who left to start JetBlue shortly thereafter.

The time had come for both JetBlue and WestJet to upgrade their reservation systems. Airlines such as WestJet and JetBlue promote low-cost and high-efficiency carriers by giving extremely competitive fares and outstanding customer service.

Angry flyers expressed outrage on Facebook and flooded WestJet’s site, causing the repeated crashes.